
One of the programs in which Foundever.org is participating is a women’s empowerment initiative in Egypt through its partnership with Carerha and the Freelance Mama program. Foundever.org is proud to bring the #CXforGood movement to life through this program to help female college graduates who had to stop working or never had the chance to start their career journeys due to a wide range of constraints and life events, including family obligations. The program provides women with training in graphic design, content creation, and virtual assistance/content moderation, setting them on a path for successful freelance careers.
Meet Lobna, pushing forward women’s empowerment in Egypt
Lobna, a talent acquisitions supervisor, utilizes her HR expertise to equip the ladies of Freelance Mama with career readiness sessions. She teaches everything from building a resume to growing a LinkedIn, interview prep, and even the art of personal branding and marketing.
Simply put, Lobna joined because she loves to help others. It is part of her DNA, and she notes it’s part of the Foundever DNA as a company that helps people via CX. Lobna feels like she is doing something good for the community while also pushing forward women’s empowerment in Egypt.
One of the mothers that Lobna taught took her lessons about resume keywords and Applicant Tracking Systems (APS), and used the knowledge to help educate others in a Facebook group, which lead to paid consulting work. The mother always remembered what “Lobna told me” as she was relaying advice. It was a very bright and touching moment for Lobna to hear that she made such an impact, and those few seconds of a student thanking her meant the world to her. On top of this, the ladies taught Lobna she can do anything. For instance, one of the women has multiple kids, is learning multiple languages, and plays several sports. This re-ignited a fire and purpose inside Lobna, who aspires to dive deeper into talent management and development; to continue to help people grow. For now, being part of the Freelance Mama program is fulfilling work that makes Lobna feel proud at the end of the day. And she can’t wait to be part of future rounds.
Learn more about our programs here.